Sony takes mobile entertainment to a new level with Xperia ion and Xperia neo L

Mobile phone use has definitely evolved over the years. From simple calls and text messaging, more and more people now use their phones not just for communication but also for keeping themselves entertained on-the- go. Surveys show that mobile phone users have taken to internet browsing, social networking, watching movies and videos and listening to music on their mobiles.  In addition, they increasingly take their own photos and videos and share these with friends and family through their handheld phones.  The mobile phone has definitely become more than just a tool for keeping in touch but a versatile companion for mobile entertainment.

With this in mind, Sony strengthens its smartphone leadership by expanding the Xperia line-up with the launch of Xperia neo L and Xperia ion on July 11, 2012 at The Fort, Taguig City. The two new Xperia models, available this month,  promise to take mobile entertainment to a new level and give consumers the ultimate mobile experience with large screens and unequaled Sony technologies that contribute to  fun and intense mobile entertainment experiences. These Sony technologies include Mobile Bravia Engine for high definition images, X-Loud for crisper sounds and Exmor R for exceptional photos even in dark environments like bars and restaurants.  The handsets are also equipped with fun features like Facebook Inside for an easy, fast and fuss-free SNS experience and Track ID that allows a user to record and identify the title of a song.

Xperia neo L

The new Xperia neo L boasts of a larger 4” display compared to the 3.7” on Xperia neo V, a 5MP back camera which records 720p HD video, a front facing camera for video chat, and is powered by the latest Ice Cream Sandwich Android software from Google. Xperia neo L is preloaded with Google Talk for easy video chat between smartphones, tablets and PCs using the front facing camera. The large 4” display provides the best in its class entertainment experience, making internet browsing and watching favorite video clips shot in HD even more immersive and engaging. 

Available in either black and white for PhP 12,490, Xperia neo L builds on the sleek and stylish design of Xperia neo V, incorporating the curved back and glossy finish. Xperia neo L also incorporates Sony’s xLoud™ technology for crisp and loud sound.

Mr. Takao Kuroda, President and Managing Director of Sony Philippines, Inc, commented, “With the popularity of the Xperia neo V among Filipino consumers, we are confident the Xperia neo L will be equally successful.  With its large, bright screen, excellent camera and other excellent features, Xperia neo L will provide consumers with everything that they demand from an Android smartphone in a sleek and stylish design.” 

Xperia ion

Meanwhile, Xperia ion which was recently awarded the prestigious Red Dot Award for Product Design, features a stunning 4.6” HD display that provides a visually brilliant viewing experience with razor sharp clarity. For photo enthusiasts, Xperia ion features fast capture to take the impressive 12MP rear camera from sleep to snap in a little over a second with a single key press.

Photos can then be easily and wirelessly shared on any screen - TV, laptop or tablet, with just one touch using DLNA connectivity. Additionally, both rear- and front-facing cameras deliver HD recording capabilities.

“Xperia ion combines superb technology and design to deliver a topnotch mobile entertainment experience. It’s suited for mobile phone users who want top-of-the-line features in their handsets,” said Mr. Patrick Larraga, Head of Mobile Business for Sony Philippines.

Xperia ion is available this month for PhP30,990 in authorized retailers nationwide.

Since entertainment and communication are in perfect sync with Sony Xperia’s new smartphones, consumers are definitely up for a special treat with these must-have gadgets.

Key features for Xperia neo L

·        Large 4” display for a superior viewing, browsing and gaming experience

·        Front facing camera and 5MP back camera capturing 720p HD video

·        1GHZ processor with Adreno 205 graphics processor

·        xLoud Sony audio technology gives crisp and loud sound

·        Android 4.0 – Ice Cream Sandwich

·        WiFi and HSPA for high speed data transfer

Xperia neo L specifications	All services mentioned below may not be available in every market.
Colours	Glossy Black, Glossy White
Facts	Size: 121 x 61 x 12.2 mm Weight: 150g 1 GHz Google™ Android 4.0 (Ice Cream Sandwich)
Camera	5.1 megapixel camera Auto focus Flash / Photo flash Flash / Photo light Flash / LED Front-facing camera (VGA) Geotagging Send to web Touch focus Video light Video recording
Music	Album art Bluetooth™ stereo (A2DP) Music player xLOUD™
Internet	Android Market™* Bookmarks Google™ search* Google Voice™ Search* Google Maps™ for Mobile with Street view and Latitude™* Pan & zoom Web browser (Webkit™)
Communication	Call list Conference calls Facebook™ application Facebook inside Xperia™ Google Talk™ application* Speakerphone Twitter™ application (with Timescape™ integration)* Video chat ready Xperia™ Timescape™
Messaging	Conversations Email Google Mail™* Instant messaging Multimedia messaging (MMS) Predictive text input Sound recorder Text messaging (SMS)
Design	Auto rotation Gesture input Keyboard (on-screen, QWERTY) Live wallpaper Picture wallpaper Touch screen Voice input
Entertainment	Video streaming YouTube™*
Organiser	Airplane mode Alarm clock Calculator Calendar Contacts Document editors Document readers E-Manual Infinite button Setup guide
Connectivity	3.5 mm audio jack (CTIA) aGPS* Bluetooth™ wireless technology DLNA Certified® Google Location Service* Media Go Media Transfer Protocol support Micro USB Support Modem Native USB tethering* PC Companion Synchronisation via Facebook™** Synchronisation via Google™ Synchronisation via SyncML™ Synchronisation via Microsoft® Exchange ActiveSync® USB High Speed 2.0 support USB mass storage Wi-Fi® Wi-Fi® Hotspot functionality*
Display	Colours 16,777,216 colour TFT Resolution 480×854 pixels Size (diagonal) 4 inches
Memory	Internal phone storage 1 GB RAM 512 MB Expansion slot microSD™, up to 32 GB
Networks	UMTS HSPA 900 (Band VIII), 2100 (Band I) GSM GPRS/EDGE 850, 900, 1800, 1900
Battery life	Talk time (GSM) Up to 7 hours 53 min* Standby time (GSM) Up to 575 hours* Talk time (UMTS) Up to 7 hours 9 min* Standby time (UMTS) Up to 410 hours* 1500 mAh, typical 1460 mAh, minimum *Values are according to GSM Association Battery Life Measurement Technique. Battery performance may vary depending on network conditions and configurations, and phone usage.
In the kit	Headset Charger and USB cable A7 printed manual 2GB microSD card

* This service is not available in all markets.
** Requires Facebook™application installed on the device.

Key Features for Xperia ion:

• 4.6” HD Reality display with Mobile BRAVIA® Engine with HD resolution screen (1280 x 720), as well as rear (1080p) and front (720p) cameras for HD recording.
• 1.5GHz dual core processor gives consumers super fast performance, which can be stored on the internal 16GB flash storage.
• 12MP rear camera with Sony Exmor R™ for mobile with fast-capture to go from standby to first shot in less than two seconds.
• HD sharing through DLNA, HDMI and BRAVIA Sync to quickly and easily stream content on other screens.

Xperia ion specifications

All services mentioned may not be available in every market.

Colours	Black
Facts	Size: 133 x 68 x 10.8 mm Weight: 144 grams
Camera	3D Sweep Panorama 12.1 megapixel camera 16x digital zoom Auto focus Face detection Flash/Photo light Front-facing camera (HD 720p) Geotagging HD video recording (1080p) Image stabiliser Red-eye reduction Self-timer Scene recognition Send to web Smile detection Sony Exmor R™ for mobile image sensor Sweep Panorama Sweep Multi Angle Touch capture Touch focus Video light Video recording
Music	Album art Bluetooth™ stereo (A2DP) TrackID music recognition* xLoud™ Experience WALKMAN application
Internet	Bookmarks Google Play™ Google™ search* Google Voice™ Search* Google Maps™ for Mobile with Navigation, Places and Latitude™* Pan & zoom Web browser (WebKit™)
Communication	Call list Facebook™ application* Google Talk™ application* Noise suppression Speakerphone Twitter™ (Timescape)™ integration)* Xperia™ Timescape™ Xperia™ with Facebook™
Messaging	Conversations Email Google Mail™* Messaging Multimedia messaging (MMS) Predictive text input Sound recorder Text messaging (SMS)
Design	Auto rotation Gesture input Gyroscope on-screen QWERTY keyboard HD Reality Display with Sony Mobile BRAVIA® Engine Screenshot capturing Voice input Wallpaper
Entertainment	3D Album 3D games Media browser Motion gaming PlayStation® Certified Radio (FM radio with RDS) TV launcher YouTube™*
Organiser	Airplane mode Alarm clock Calculator Calendar Contacts Document readers eCompass™ Infinite button LiveWare™ manager Notes OfficeSuite Setup guide
Connectivity	3.5 mm audio jack (CTIA) aGPS* ANT+ sports fitness Bluetooth™ wireless technology DLNA Certified® GLONASS* HDMI support Media Go™ Media Transfer Protocol support Micro USB support Native USB tethering NFC PC Companion Synchronising via Facebook™ Synchronising via Google™ Synchronisation via Microsoft® Exchange ActiveSync® Synchronising via SyncML™ USB High speed 2.0 support USB host Wi-Fi® Wi-Fi® Hotspot functionality
Display	16,000,000 colour TFT 1280x720 pixels 4.6 inches (diagonal) Shatter proof sheet on scratch-resistant glass
Memory	Internal phone storage: 16 GB* (up to 12.9 GB user-accessible memory) RAM: 1 GB Expansion slot: microSD™ card, up to 32 GB
Networks	UMTS HSPA+ 850 (Band V), 1700 (Band IV), 1900 (Band II), 2100 (Band I) GSM EDGE 850, 900, 1800, 1900
Battery life	Embedded Battery: 1900 mAh typical, 1840 mAh minimum Talk time GSM: Up to 10 hours** Standby time GSM: Up to 400 hours** Talk time UMTS: Up to 4 hours** Standby time UMTS: Up to 350 hours** Music listening time: Up to 12 hours** Video playback time: Up to 3 hours** ** Values are according to GSM Association Battery Life Measurement Technique as performed in controlled laboratory conditions. Actual time may vary.
In the kit	Headset Charger and USB cable A7 printed manual HDMI cable Two (2) NFC SmartTags